The Prompt Agent is a chat assistant inside the Image and Video Studio that writes and refines prompts for the model you have selected. You never have to write a prompt yourself.
What it does
- Knows every model. It applies the official prompting guide of the selected image or video model, so the prompt uses the structure and vocabulary that model responds to best.
- Asks the right questions. Describe your idea in plain language ("a UGC-style product video", "a talking-head intro for my brand", "turn this photo into a cinematic b-roll shot") and it asks what it needs to know, then delivers a ready-to-generate prompt.
- Reads your images. Upload reference images and it describes them and works them into the prompt.
- One click to generate. The finished prompt is inserted into the prompt field of the studio; adjust it or generate directly.
- Web search. ArtPilot and Gemini can search the web when a prompt needs current facts.
Choosing the agent model
Three agent models are available in the picker, ordered by cost:
- ArtPilot (SocialArt's own AI): the default and most capable option, with vision and web search.
- Grok: a cheaper alternative, no web search.
- Gemini 3.5 Flash: the cheapest option, with vision and web search.
The picker shows the relative cost of each option. The choice you make on the home page carries into the studio.
Cost
- Metered per message on the length of the conversation and the answer; the picker shows the relative cost of each agent model.
- Web searches add a small surcharge per search.
- You need enough available credits for the minimum required turn to start one; a cancelled answer is charged as a minimal turn.
Conversations
Past conversations are saved and can be reopened or deleted from the conversation list in the studio.
Skills
Skills are reusable instruction packs: activate one and the agent writes prompts in that style, for example a brand voice or a recurring format. Click the Skill chip under the message box, choose a skill and hit Use Directly; it stays active as a chip until you remove it. Full guide, including how to create your own: Prompt Agent skills
Models without the Prompt Agent
Influencer Remix and Character Swap need no prompt, so the Prompt Agent is not shown for them.